# Farid Academy Launches MENA's First Platform for One-on-One Social-Emotional Learning Sessions for Arab Children

**Alexandria, Egypt — For Immediate Release**

**Farid Academy** (أكاديمية فريد), the Arabic-language EdTech platform specializing in Social-Emotional Learning (SEL) and character building for children, announced today that it has surpassed **12,000 individual and group sessions** delivered to over **10,000 Arab children** — establishing itself as the first platform in the Middle East and North Africa to provide one-on-one live online sessions for child development from ages 3 to 18.

The academy operates a dual-track model that combines two complementary services: a **direct-to-consumer track (B2C)** for families through its `farid.academy` platform, and a **school partnership track (B2B)** aligned with the CASEL framework for social-emotional competencies, delivered through `lms.farid.academy`. The two tracks integrate into a unified learning journey, with a 15% individual session discount available to students enrolled in partner schools.

## Mission

Farid Academy works to empower Arab families to raise children with emotional stability and happiness, capable of achieving success in their personal and academic lives. The individual track is structured around five educational pillars: character building, innovation skills, values and ethics, positive behavior, and world cultures exploration — across a catalogue of 58+ interactive workshops delivered by a network of 600 certified trainers.

## School Programs

The school track centers on six structured workshops mapped to the five CASEL competencies: "How I See Myself," "Emotions Compass," "The Respect Circle," "Communication Bridge," "Decision Compass," and "Resilience Shield." These workshops are delivered by Farid-certified trainers inside partner schools across four age groups (6–9, 9–12, 12–15, 15–18).

## Founder Statement

> "We believe every Arab child deserves to grow up balanced and happy — and our role is to provide them the safe space and qualified coach to discover themselves. We launched Farid Academy because our region lacked an Arabic-language educational platform specialized in social-emotional learning aligned with international standards. Today we are proud that over 10,000 children have benefited from our programs."
>
> — **Mahmoud Hussein**, Founder & CEO of Farid Academy

## About the Founder

Mahmoud Hussein is an Egyptian entrepreneur specializing in educational technology and child development. He founded Farid Academy in 2024 with the mission of building the Arab world's leading social-emotional learning platform. Certified under the Egyptian National Charter for Startups, he leads the company's expansion across Egypt, Saudi Arabia, and the UAE.

## Geographic Footprint and Partners

Farid Academy operates from three offices: its headquarters in Alexandria, Egypt, with additional offices in Riyadh, Saudi Arabia, and Sharjah, UAE. Notable partners include: Monshaat, Saudi Business Universities, STC, Bareeq Arabia, CCE, Elsif, and the Saudi Human Resources Development Fund.

## Future Growth

As part of its 2030 vision, the academy aims to reach 10 million Arab children and certify 10,000 trainers, becoming the leading social-emotional learning platform in the Middle East and North Africa.

## About Farid Academy

Farid Academy (أكاديمية فريد) is the first platform in the Middle East and North Africa to offer one-on-one live online sessions for character building and mental wellbeing of Arab children aged 3-18. Founded in 2024 by Mahmoud Hussein in Alexandria, Egypt, with offices in Riyadh and Sharjah. The company runs two complementary tracks: individual B2C sessions for families through farid.academy, and CASEL-aligned school SEL programs through lms.farid.academy.

## Media Contact

**Farid Academy**
Email: hello@farid.academy
Web: https://farid.academy
Phone (Egypt): +20 114 177 7768
Phone (Saudi Arabia): +966 591 916 705
Phone (UAE): +971 561 359 796

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